Sea Sense Flip Flops is Likely a Vegan Brand

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Sea Sense Flip Flops Brand Overview

Founded in 2020 by Luke McMillan, Sea Sense Flip Flops is an incredibly sustainable vegan brand. Not only are their flip flops made from natural rubber (which holds many environmental and performance advantages over its synthetic counterpart), but they contribute a massive amount of their revenues to fund ocean clean-up efforts.

About Sea Sense Flip Flops

"By choosing Sea Sense, you're not just reducing your plastic footprint, you're also supporting ocean clean-up efforts and providing vital wages to plastic collectors in developing countries." - Sea Sense Flip Flops team

Are Sea Sense Flip Flops waterproof?

Yes - According to the brand, Sea Sense Flip Flops are waterproof.

What materials are used to make their flip flops?

Sea Sense Flip Flops are made with natural rubber, and natural dyes.

Are Sea Sense Flip Flops eco-friendly/sustainable?

Yes - according to the brand, "Sea Sense utilises materials made from natural fabrics from sustainable harvests. These materials require little to no chemical treatment, less energy, less water, and no pesticides or fertilisers to grow. Our materials are even biodegradable, resulting in less environmental pollution." In our view, it doesn't get much more sustainable than that.

Does production of their flip flops create a lot of CO2 emissions?

Sea Sense Flip Flops tracks their CO2 impact, and according to the brand, "We are very proud that the average footprint of our products is only 7.7 kg CO2e." They add, "We reduce our impact by positively offsetting the total carbon used, making Sea Sense a carbon positive business." You can read more about their sustainability efforts here.

Does Sea Sense use ‘green’ shipping methods?

It's unclear from their website if they use net-zero or negative emissions shipping partners, either domestically or internationally. We’ve asked them for clarification, and are currently awaiting reply.

Do they use eco-friendly packaging?

We've reached out to the Sea Sense Flip Flops team to get further details on this, and are awaiting reply.

Are their flip flops recyclable or biodegradable?

Yes! Sea Sense flip flops are made of natural rubber and dyes, and are completely and naturally biodegradable and compostable.

Is Sea Sense a charitable company?

Yes - Sea Sense is partnered with various conversation and environmental organizations (such as Empower), which are largely centred around keeping plastic waste out of rivers and oceans, as well as empowering people from coastal communities by giving them economic opportunities related to these conversation efforts. According to the brand, "For every pair our flip flops sold, we collect 5.7kg of ocean-bound plastic from the world's most polluted rivers and coastlines, and we provide a vital wage for collectors in developing countries. So far, we've collected the weight equivalent of over 2 million ocean-bound plastic bottles.” The brand even promises that 35% of their revenue is donated to these efforts.

How should I dispose of my old Sea Sense Flip Flops?

According to the brand, "When you are finished with your flip flops, you can send them back to us and we will recycle them, or you can compost them. Importantly, wherever your flip flops end up, they won't release any toxic chemicals like plastics do."

What stores can I buy their flip flops from?

Sea Sense Flip Flops can be purchased from their website, and can be shipped worldwide. Their flip flops are also available from retailers throughout the UK, as well as a few in Norway.

Do their flip flops ever go on sale?

We haven’t noticed any sales when visiting their site and perusing their social channels.

Where are Sea Sense Flip Flops made?

Sea Sense Flip Flops makes their sandals in China. Their natural rubber is sourced from Vietnam.

Are their flip flops made with fair labour?

Being that their shoes are made in China, it's difficult for us as an outside, non-certifying 3rd party to verify whether or not Sea SenseFlip Flops ensures its factory enforces all international and local labour laws, regulations and fair working standards to provide a safe and fair working environment for their workers. However, according to the brand, "By choosing Sea Sense, you are choosing an ethical and sustainable brand, and you can be confident that your clothing was produced under safe and fair working conditions. Our natural rubber comes from Vietnam and our manufacturing takes place in China. Our farming and manufacturing process meets the Business Social Compliance Initiative (BSCI) standard which ensures the staff are paid a fair wage and work in the most environmentally friendly way possible."

Does Sea Sense Flip Flops promote ‘slow fashion’ or a ‘circular economy’?

Sea Sense Flip Flops incorporates several elements of a circular economy/slow fashion model, such as: using natural rubber; using natural dyes; making a biodegradable/compostable product; making a long-lasting, high-quality product; employing fair labour; avoiding discount-level pricing; making timeless styles; supporting ocean cleanup efforts; supporting impoverished communities with employment opportunities; and having a shoe recycling program.

Sea Sense Flip Flops Product Range

Sea Sense Flip Flops makes men's and women's flip flops/thong sandals in a casual, beachy style. Made with natural rubber, and dyed with natural dyes, their flip flops are sold in a variety of colours, at an affordable price point.